100%MX was established in 1995 when we used to travel to the races most weekends and set up a race shop tent and trailer and in between our races we would sell accessories, spares and tyres to all. Over the next two years we could be seen at all Victorian Motocross meetings and most major national race meetings.

In 1996 drawing from our race experience at the track we commenced manufacturing a select range of race accessories and we started wholesaling them to local bike shops. We were passionate about racing and motocross was rapidly growing Australia wide and racers were seeking performance oriented accessories to enhance both their bikes and themselves. We focussed on specialty products that we tested, developed and modified to be the highest quality standard.

We now wholesale a select range of products designed for the rider and we can still be seen at the track most weekends and some Wednesdays riding, racing, testing our products and having fun !